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How do you organize the chaos of online trvel tips? NY Times has some great sites that will help you figure out where to go....http://www.nytimes.com/2009/12/03/technology/personaltech/03basics.html?ref=personaltech
Gliider, a browser tool that saves and organizes travel research. Gliider queries its partner sites, Hotels.com and Travelzoo, and alerts you to deals at properties you put in hotel folders and nearby properties of the same quality.
TravelMuse and NileGuide, also help users organize trip information, create their own travel guides and make bookings via partners. These Web sites also have unique travel content and user-created content, which makes them especially useful for travelers who haven’t decided on destinations yet.
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We advise our clients to spend their scarce advertising budget creatively rather than on what they have always done in the past. Here are tips from Advertising Age for 2010 ad spend. http://adage.com/smallagency/post?article_id=140914
1. Social networking is only a good idea if you are going to be social. Huh? Social media isn't rocket science. If you're want SM to work, you've got to be active. Think of it like going to a party. Are you going to stand in the corner and hope someone talks to you? Or are you going to introduce yourself to people, tell them who you are, maybe tell a story or two, collect names and addresses, promise to follow-up, make plans for another meeting, offer to introduce someone to someone else. Social media really isn't any different.
2. Just because newspapers are failing doesn't mean that print media is dead.
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Security is something all companies should think about when it comes to employees using social media. Many companies think that blocking Facebook or Twitter is enough. Clever users will figure a way around the problem. Here's info from Palo Alto Networks recent study. http://www.paloaltonetworks.com/literature/AUR_report1109.html
"The frequency of usage of these applications has increased dramatically, and [so has] their resource consumption," says Matt Keil, manager of product marketing for Palo Alto Networks. "Much like IM a few years back, these apps are driven from the bottom up."
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What has changed ? Quite a bit, but lets start with this. TWITTER IS SURPASSING GOOGLE as a destination for finding information on breaking and recent news of all types. Whats more, TWITTER POSSES NO THREAT to any destination news site. 140 characters does not a story make. Find it on twitter, link to a story on say, FoxNews and everyone is happy. The same concept applies to Facebook Links. Twitter and Facebook are not news destinations that can compete with traditional news sources. Google is. Rupert loves him some twitter. Google, not so much.
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We'll be there.....an incredbile event with incredible people, music, fellowship, spirit and fun! Come join us. http://www.glide.org/WelcomeTable.aspx
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